lealea's blogblog

because it's nice to say it twice

8 Comments // Filed in Business / Events / Design


I was determined to attend one industry conference this year and through the Market Access Program I finally will be able to meet and greet a few online peers I’ve befriended and/or worked with from afar!

To say I am excited would be an understatement.

At any rate, let me just give you a brief summary of things that I (unfortunately) haven’t been blogging about but puttering about in the background:

  • Lealea.net’s design and coding was stolen. It had to happen sometime, I suppose, but why did it have to be a porn site? (I would laugh if it wasn’t so sad) However, thanks to the tips I found on Reese’s blog the culprits swiftly and quietly took my design down. No fanfare, no lynch mobbing. Thank goodness.
  • I will be developing Art of Self-Branding as a live presentation, and I hope others.
  • Currently working on a new iteration of lealea.net
  • I’ve become a volunteer broadcaster at VoicePrint Canada It’s fun to read the news. Today, I read sports stories.
  • I’m learning how to belly dance (OK, so that wasn’t professionally related, but I thought I’d throw it in there)


Here, in a nutshell, are my tentative plans:

Friday, March 9

  • Team Alberta and my other Market Access Program colleagues arrive in the evening

Saturday, March 10

  • 10:00 AM Emerging Social and Technology Trends
  • 11:30 AM After the Brief: A Field Guide to Design Inspiration
  • 11:30 AM The Influence of Art in Design
  • 11:30 AM Turning Projects into Revenue Generating Businesses
  • 2:00 PM Kathy Sierra Opening Remarks
  • 2:00 PM Web App Autopsy
  • 3:30 PM Grids Are Good and How to Design with Them
  • 4:05 PM When Your Partner is Your Partner: When Home & Office Collide
  • 5:00 PM Boss Lady
  • 5:00 PM From Tags to Riches: Life After Code
  • 5:00 PM High Class and Low Class Web Design


  • 6:00 PM-8:00 PM pMachine Meetup at Moonshine Patio Bar & Grill
  • 8:00 PM-11:00 PM frog design SXSW Opening Party at 401 Guadalupe
  • 10:00 PM Buzzfeed and Ze Frank at Molotov Lounge

Sunday, March 11

  • 10:00 AM Every Breath You Take: Identity, Attention, Presence and Reputation
  • 11:30 AM Design Workflows at Work: How Top Designers Work Their Magic
  • 2:00 PM Keynote Conversation: Limor Fried / Phil Torrone
  • 2:00 PM Perspectives on Designing for Global Audiences
  • 3:30 PM Building an Online Fan Base
  • 3:30 PM Deadlines, Clients and Cashflow: The Business Side of Web Design
  • 4:05 PM Best Practices for Teaching Web Design
  • 4:05 PM Ten Ways to Run a Startup like Ghengis Khan
  • 5:00 PM Create a Campaign in an Hour
  • 5:00 PM “I’m Good, Realyl!” Self-Marketing for the Freelance Web Geek
  • 5:00 PM Uniting the Holy Trinity of Web Design


  • 7:00 PM Avalonstar Bowling Extravaganza as 300 Austin
  • 7:30 PM-8:45 PM SXSW Web Awards/Reception at Downtown Hilton Hotel
  • 9:00 PM Web Awards After-Party at Club de Ville

Monday, March 12

  • 10:00 AM Barenaked App: The Figure Behind the Top Web Apps
  • 10:00 AM The 4-Hour Workweek: Secrets of Doing More with Less in a Digital World
  • 11:30 AM American Cancer Society: Applying Technology for the Nonprofit Sector
  • 11:30 AM The Digital Ethnorati
  • 2:00 PM Dan Rather Keynote INterview
  • 3:30 PM Bullet Tooth Web Design: Plan Your Web Site like Pulling off a Robbery
  • 3:30 PM Why Marketers Need to Work With People Media
  • 4:05 PM Design Patterns: Defining and Sharing Web INterface Design Languages
  • 5:00 PM Advergames: Making Your Brand More Fun


  • 6:30 PM – 9:30 PM Yahoo! BarTab
  • 10:30 PM – 2:30 AM South by Northwest at Iron Cactus

Tuesday, March 13

  • 10:00 AM Customner Services is the New Marketing
  • 10:00 AM How to Make Your Ideas Stick
  • 11:30 AM 12 Values Shaping Technology’s Future
  • 2:00 PM How to Easily Attract Your IDEAL Clients
  • 3:30 PM Girl Video Gamers Teach You the Facts About Successful Marketing
  • 4:05 PM Can SOcial Networking Build Your Brand?
  • 4:05 PM Teaching in the New Vernacular
  • 4:05 PM The New Business of Collectivism
  • 5:00 PM The Global Microbrand: Are Blogs, Suits and Wine the New Sex, Drugs and Rock & Roll?


  • 8:00 PM MediaTemple Closing Party

Wednesday, March 14 (Canada-Texas Interactive Partnering Forum)

  • 8:00 AM – 3:30 PM Presentations and meetings


  • 4:00 PM – 7:00 PM Canada Blast BBQ at Brush Square

Thursday, March 15

  • 9:00 AM – 4:30 PM Presentations and meetings


Anyway, that’s generally how I’m plotting it. I hope to meet a whole bunch of you! If there’s anyone who wants to specifically set a time and venue, please leave a comment or contact me Here’s to a wonderful SXSW!

8 blabs to SXSW I Go!

Add something to the conversation!

See you there! :)

Picture of Anand

Name Anand

Date Mar 08
06:39 AM

How do you plan to be in three places at the same time?

Hopefully I’ll see you there. We have a pretty similar schedule, though mine’s not nearly as planned out.

Picture of Lea

Name Lea

Date Mar 08
03:05 PM

Well, I don’t actually plan on being at the same place at the same time. Considering how packed this conference is, I want to know I have other options for some times.

Great to finally meet you Lea :) Having a ball with you. Hope you’re having fun.

Take care

It was awesome (briefly) meeting you Lea, and of course sorry again for stepping on your foot. :)

Thanks for coming to the panel as well.

See you next year maybe.

Picture of Fiona

Name Fiona

Date Mar 16
04:20 AM

Lea, this blog is fantastic, truly an example of what one can and should do with self-branding. I plan to start my own and will look to you for inspiration. It has been a blast, Fiona.

I have the most bizarre story. It involves someone planting a knife on me…

Seriously, it was weird.

Oh, and nice meeting you. :-)

Picture of Lea

Name Lea

Date Mar 19
06:14 PM

@Zach, Erik, Fiona, and James: It was awesome to meet you all!

@Erik: Yes, hopefully we can hang out some more next year. Let’s talk comics and illustration. :D

@James: That knife story is pretty classic. I’m glad you are still alive. :-)

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